Regulatory sign
Maximum speed limit sign
What does the Speed limit sign mean?
The number in the red ring is the maximum speed in miles per hour. You must not go faster, and should go slower when conditions need it.
Also known as: 30 mph sign, Speed limit sign
What it means
This is a mandatory speed limit. The number is the maximum speed, in mph, at which traffic may travel, if it is safe to do so.
The same design is used for every limit, such as 20, 30, 40, 50 or 60 mph. The official example shows 30 mph.
A larger sign marks the start of a limit and smaller repeater signs act as reminders. Roads with street lighting don't get 30 mph repeaters, because street lighting already means a 30 mph limit unless signs show otherwise. In Wales, that default is 20 mph.
The red ring is what makes it a legal limit. A speed on a rectangular plate is advice, and so is a speed on a motorway signal that isn't in a red circle.
What the symbol shows
The number inside the red ring is the maximum speed in miles per hour. The red ring is what makes it a legal limit: a speed on a rectangular plate is only advice.
Memory tip: Red ring sets the ceiling; a blue circle sets the floor.
Where you'll see it
At the start of a speed limit, often at the boundary of a town or village, with smaller repeaters along the road.
Rules to know
The number is the maximum speed, in miles per hour, at which traffic may travel, if it is safe to do so.
Know Your Traffic Signs, p. 21
In areas of street lighting (other than motorways), a 30 mph limit applies unless signs show otherwise. In Wales, this limit is 20 mph.
Know Your Traffic Signs, p. 21
You must not exceed the maximum speed limits for the road and for your vehicle.
The Highway Code, Rule 124
What happens if you ignore it
The minimum penalty for speeding is a £100 fine and 3 penalty points on your licence.
Speeding penalties, Speeding penalties
If the case goes to court, the fine is usually a percentage of your weekly income, up to £1,000 (£2,500 on a motorway).
Speeding penalties, Speeding penalties
Exceeding the statutory speed limit on a public road carries 3 to 6 penalty points (endorsement code SP30).
Penalty points (endorsements): endorsement codes and penalty points, Endorsement code SP30
General information, not legal advice. Enforcement can differ between areas.
Spot the difference
Maximum speed limit vs Minimum speed
The key difference: A red ring sets the most you may do. A blue circle sets the least you must do, unless that's impracticable or unsafe.
| Maximum speed limit | Minimum speed | |
|---|---|---|
| Looks like | Black number in a red ring | White number on a blue circle |
| Means | Maximum speed | Minimum speed |
Know Your Traffic Signs, Speed limit signs, pp. 21 and 23
Common mistakes
Mistake: Driving at the limit whatever the conditions.
Instead: The limit is a maximum, not a target. Slow down when the road, weather or traffic call for it.
Mistake: Treating a speed on a yellow or white rectangle as the legal limit.
Instead: Only a number in a red ring is a mandatory limit. Rectangular 'Max speed' signs show an advised speed.
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© Crown copyright. Free to reuse under the Open Government Licence v3.0, as long as the sign is reproduced accurately and not in a misleading context.
Related signs
Similar
National speed limit
Regulatory sign
The national limit for the road and vehicle applies.
Often confused with
Minimum speed
Regulatory sign
A blue circle: a minimum speed, not a maximum.
Often confused with
Maximum speed advised at road works
Temporary sign
A yellow rectangle: an advised speed, not a legal limit.
More regulatory signs
All regulatory signsSources
- Know Your Traffic Signs (Department for Transport, Sixth edition, 2023), Speed limit signs, p. 21
- The Highway Code, Rule 124
Sign image: Department for Transport, Traffic sign images (diagram 670V30). © Crown copyright, reused under the Open Government Licence v3.0.
Checked against these sources and reviewed by Bikash Thapa, full UK driving licence holder. Last reviewed 4 October 2026. This page explains the sign in our own words; for the full rules, see The Highway Code. How we source and check content